Allen Martinez

Allen Martinez is a brand strategist and the founder of Noble Digital. He is the creator of the Brand Experience AI Operating System (BXAI-OS), a framework that establishes constitutional governance for corporate AI.

Martinez is best known for engineering the largest exit in Shark Tank history. When he began working with Plated, the company was months from insolvency, burning cash, and sitting on unused data. Martinez built a conversion architecture around a single psychological insight.

Eighteen months later, Plated was acquired for $300 million.

Before founding Noble Digital, Martinez was handpicked by Quentin Tarantino to direct for his commercial division, A Band Apart. There, he deployed over $25 billion in media for global brands including Coca-Cola, AT&T, and McDonald's. His creative work is held in the permanent collection of The Museum of Modern Art (MoMA) in New York City.

Today, Martinez applies this same architectural thinking to AI governance. Recognizing that 84% of AI failures are leadership failures rather than technical ones, he builds machine-executable brand rules that allow companies to scale AI without liability exposure.